Pfister has been a leader in the plumbing industry for over 100 years, and that’s a huge accomplishment that not a lot of businesses can tout. They have defined the industry with their innovative first to market plumbing fixtures and a plethora of other products that have shaped the plumbing community. Since 1910 when Emil Price and William Pfister started the company in Los Angeles, CA they had a vision to positively change the plumbing industry by building its reputation on quality and value. Let’s take a closer look at how Pfister Products became a trusted house hold name in the last century.
The first product introduced around 1910 was a simple garden faucet and by 1920 they had a full line of products including kitchen and bath faucets. The first innovation for Pfister came in the form of a faucet with an adjustable swing spout and attached soap dish. Now entering the 1930’s Pfister invented the “Make a Shower”, which allowed consumers an easy way to convert their bath tub into a shower. As the 1940’s rolled in all of America stepped up to support the war efforts and Pfister was no exception. During WWII they produced aircraft fittings and employed many women who had to join the work force.
In the 1950’s they became a household name when they introduced the “Crown Jewel” line of faucets which were easier to install, more durable and functional. The 1960’s brought the “Flo-Matic” shower handle to the public which let consumers control both temperature and volume with a single handle. Capitalizing on popular 1970’s décor Pfister put out a popular line of faucets that showcased translucent color handles and fancy finishes like bronze which was very well received by the public.
The 1980’s brought television acclaim to the brand with their still remembered today “Pfabulous Pfaucet with the Pfunny Name” advertising campaign. They also teamed up with Black & Decker in 1989 which brought them into the realm of a power house business.
The momentum kept rolling right through the 1990’s with a number of first to market innovations. They introduced the first affordable pull-out kitchen faucet, making it easier for every home to have this luxury. They were also the first manufacturer of ceramic cartridge technology on all of its product lines, which is known as the “Pforever Seal”. It was the industry’s first lifetime guarantee against leaks and drips. The “Pforever Pfinish” was also introduced in this very productive decade. This new finish is guaranteed to never tarnish, discolor or corrode. Pfister also marketed the “Pfilter Pfaucet” which had a filter faucet integrated into the spout and lastly, introduced the industry’s first life time warranty that covered both finish and function.
By the millennium they won a “Best New Product” award with their “TwistPfit” system that cut down widespread lavatory faucet installation time by 50%. They merged with Kwikset who is a leader in the hardware industry to form the Black & Decker Hardware and Home Improvement Group in Lake Forest, CA. 2006 saw the introduction of the industry’s first volume control spray head for pull-out kitchen faucets. A year later they partnered with the Environmental Protection Agency to produce faucets that reduce water consumption by 30%. In 2008, they won the “Professional Remodeler Award” for the industry first Kenzo wall-mount faucet. They also developed a full line of lead free faucets and introduced their “Pfister Custom Faucet Solutions”, which delivers custom designed faucets to the hospitality market in just 8 weeks.
In 2010 Pfister showcased the “Push & Seal” tool-less drain assembly which requires zero tools and installs in minutes. Another positive merger took place as The Black and Decker Corporation merged with Stanley Works and now Pfister is part of the Stanley Black & Decker Hardware and Home Improvement Group, which makes them a worldwide brand and a dominant force in the plumbing industry. By the end of 2010 a brand change was in order and what was once known for 100 years as Price Pfister is now simply Pfister. The latest innovation from Pfister to hit the market in 2011 is the Elevate EXT Kitchen Faucet. This goose neck faucet has an adjustable spout that easily slides up and down so you can set the faucet to your desired height. It also has a 360 degree swivel spout and an ergonomic pull-out spray head.
It will be very interesting so see what Pfister comes up with in the years to come and with all of their history, awards, effort and innovation, it’s safe to say Pfister is a company that is here to stay and has the track record to prove it. Take a look for yourself at what Pfister Faucets, Showers and Accessories have to offer your home.